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Top tips for vehicle signwriting
When you see an attractive sign or company name illustrated on the side of a vehicle, just know it was created by a sign writer. These signs often include lots of colors and graphics to get people’s attention. Every good business as a sign like this on their vehicle somewhere.
If you are thinking about getting signwriting done on your vehicle, there are some tips that you need to know first. These tips will help you make an effective sign that captures people’s attention in a positive way.
Tip # 1 – Brand Colors and Typeface
This cannot be emphasized enough. The way you get people to remember your company is by associating a particular typeface and color set with your brand. Once they see your vehicle a few times, the image of your company name will be ingrained into their brains. This will make them want to contact you to inquire about your products or services.
Tip # 2 – Hire a Professional
Do not try to do signwriting on your own. There are professional sign writers who make a living at creating signs for businesses. They are master illustrators, designers, and marketers who know how to make a brand image stand out on a vehicle. Most importantly, they can apply the paint or wrap properly as well.
Tip # 3 – Include Relevant Information
Signwriting is more than just putting the title of your company on a vehicle. You must also include your company logo and some basic contact information, such as your phone number, email address, social media handles, and street address. If you have any accreditations that may impress people, list those designations on the sign as well.
Tip # 4 – Keep it Simple
You certainly don’t want to overstuff your sign with too much information. The title, logo, and basic contact information should be it. People have short attention spans, especially on the road, so you don’t want to force them to remember too much information. Just keep it simple and let them remember enough to contact your business for further information.
Tip # 5 – See the Design First
Don’t jump ahead and put the design on your vehicle until you see a proof copy first. Even if you hire a professional, don’t always assume they are going to create the perfect design on their first try. Make sure you ask to see their design first so that you can confirm it matches your desires.
What our customers say
We used BossDog through recommendation to supply and fit 36 vans for our client Wilcomatic. This project ran over an 8 week period to fit in with our clients timetable to ensure each batch of vans were branded as they arrived on site. The Boss Dog team were prompt, courteous and extremely professional in managing the project from start to finish. My client was very happy with the work done and as such we received praise from their MD for the job done. I will be using BossDog for all our livery work in the future and i am personally very happy to recommend them to any company on their livery requirements
Paul Leece, Managing Director, New Moon FM
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